BizSugar.com › Social Media › Lead gen is a piece of cake for SMBs with new Twitter Card

Social media content is now an important part of marketing strategies for companies large and small. As a result, most small business owners have learned how to Tweet, participate in LinkedIn discussions and host conversations on their Facebook Pages. However, they may not know how to generate leads from social media accounts once participation takes off. Twitter recently introduced the Lead Generation Card to connect the dots for SMBs.