A cautionary tale for when digital marketing is separated or siloed from other pieces, like the ability to modify the website. This is based on my experience working on a digital campaign when a client refused to give access to their landing page and website.





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Written by lyceum
3828 days ago

Thanks for sharing this cautionary tale. Did the story have a good ending? Could you list companies and organizations that have been good at staying agile in the development of their digital marketing strategy?



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!