BizSugar.com › Social Media › Social Media Account Management Strategies for Small Businesses ~ Small Business Marketing Tools

Small businesses need to develop a plan for building, implementing and managing activity for social media sites like Facebook, Twitter and LinkedIn --

Although larger businesses may have been the earliest adopters of social media outlets like Facebook, Twitter and LinkedIn for business promotions, small businesses are quickly realizing that a social media presence is equally important for them. But the problem of understanding how to effectively use these social media outlets – from initially building a presence to managing ongoing activity – can be a challenging obstacle.

Includes potential questions to answer when building a management strategy.