Last week I took some heat from several people in response to a press release put out about a SMB survey done through MerchantCircle. The release showed a large percentage of survey respondents adopting social media for marketing purposes.
The release and the related post were clear that the survey population was ahead of the curve (”active” MerchantCircle users) and these respondents were not the typical SMBs — though in a way there's no “typical” SMB. What we said was they were potentially representative of the future and where the market may be headed:
Social Media and SMBs: Conflicting Data
Posted by aliciatrinidad under Social MediaFrom http://gesterling.wordpress.com 5456 days ago
Made Hot by: on October 22, 2009 7:28 pm
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