A survey from Manta gathered insights from more than 1,200 SMBs and found out that those who invested on SMM campaigns in 2012, only 40 percent saw a ROI.
Social Media Management: 3 ways to uncover and boost ROI
Posted by jaydenchu under Social MediaFrom http://www.callbox.com.sg 4053 days ago
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4052 days ago
Though some have certainly seen a benefit, its amazing how many businesses have not and yet go right on using social media. Is it your sense these businesses really aren't getting any benefit or simply that they don't know how to properly measure the benefit the receive? Love to have you share your thoughts in the comment section on BizSugar where our whole community can benefit.