BizSugar.com › Social Media › Social Media Transgressions: The Whole World is Watching

Today’s consumers are also frustrated. After decades of poor customer service, they’re more than ready for a change. They want companies to act as if their patronage actually matters as if the business depends on it. When they have questions and complaints, they take to social media — and when they don’t get the response they’re looking for, they let the whole world know.