BizSugar.com › Social Media › The Benefits of Constructive Criticism: A Personal Case Study

At the end of 2013, after completing the fourth draft of The Little Big eBook on Social Media Audiences: Build Yours, Keep It, and Win, I found myself at a crossroads.

The book started well, but fell flat around the middle, and then stretched too thin. Further, my initial idea of including quotes from readers of my blog at the end of each chapter, didn’t work anymore. They ended up making a wonderful collection of must-follow advice, though.