BizSugar.com › Social Media › The Picture Perfect Piece Missing from Your Social Media Strategy

Every day businesses are constantly on the hunt for more “Likes,” followers or check-ins, and although these stats are important, this obsession with numbers oftentimes causes account managers to overlook one very important social networking element… photos! I’m not saying that you should hire a photographer and post pictures that will very obviously depict your business as perfect, but instead, encourage fans to share their real life, real time images of your brand or business on social platforms. After all, if a picture really is worth a thousand words, then a great photo can have more value than a comment, “Like” and check-in combined.