The Pros and Cons of Facebook Marketing

Posted by ZoeSummers under Social Media
From http://www.massplanner.com 3222 days ago
Made Hot by: sophia2 on January 14, 2016 12:17 pm

Facebook Marketing is one of the most effective social media marketing strategies there is. Know it's pros and cons and see if it's right for your business.

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Comments

Written by ZoeSummers
3221 days ago

That's right Shawn ;) Thanks for the comprehensive insights ;)

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Written by ShawnHessinger
3222 days ago

Hi Zoe,

One very important pro here is that Facebook is popular. So, because of its sheer size, it's more likely that you'll find your target audience here than on just about any other social network. (This probably applies to almost every target audience but the most niche market that might, for one reason or another, be more active elsewhere.) On the con side, the fact that Facebook is the most popular social site on Earth certainly doesn't give you access to all of those users. And Facebook's algorithm is making it -- by design -- tougher and tougher to get your brand's message out without paying Facebook to do so.

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