BizSugar.com › Social Media › The State of Content Marketing in 2013 [INFOGRAPHIC]

Did you know that companies with an active blog see 55% more traffic to their websites? This may be because blogs end up giving websites 434% more indexed pages and 97% more indexed links in search engines. B2B companies that post regularly also generate 67% more leads per month, further increasing sales, which is why it's no wonder that 91% of all B2B marketers use content marketing! A total $118.4 billion will be spent on content marketing, video marketing, and social media efforts in 2013. Businesses simply can't afford not to blog!