Why a Little Paranoia in Online Reputation Management & Brand Monitoring is a Good Thing

Posted by Adam_Gottlieb under Social Media
From http://frugalentrepreneur.com 4914 days ago

Though it may be hard to put a monetary value on it, your business’ reputation and brand image are vital assets. As such, when it comes to maintaining your online presence, paranoia should strike deep.

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Comments

Written by businessavante
4914 days ago

Great, Adam!

I think the poster boy for #1 is Richard Jewel - the initial suspect in the 1996 Atlanta Olympics bombing. He was "suspiciously" 1st at the scene helping people (doing his job as a security guard). And, he was "caught" having duct tape & some plumbing pipes in his dwelling, making him the FBI's prime suspect.

For #2 I will add that I won't believe any reviews at all (good or bad) until only verified customers are able to leave them.

Duncan

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