By the year 2000, having a website wasn't "optional." Even if you didn't understand what it was for, you needed one.
Social media is like that now. This articles has more details and examples, perfect for convincing a skeptic that social media isn't optional.
Why you have to engage in social media, even if you don't want to
Posted by jason under Social MediaFrom http://blog.asmartbear.com 5557 days ago
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5557 days ago