20 Reasons Why You Will Never Sell Your Business

Posted by IanDSmith under Strategy
From http://www.portfoliopartnership.com 4153 days ago

The US Census Bureau considers baby boomers to be those born between 1946 and 1964 or aged 49 to 67 in today’s currency! Many of these folk own businesses and will want to realize their life’s work over the next 5 years. A remarkable few will achieve their goal. I’ve listed 20 reasons why.

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Written by IanDSmith
4153 days ago

Heather

There will always be conflicts of priorities. The small business must over service those initial customers to get things moving. However over time if you are going to scale, creating a safer, fast growing environment you need to drive new customer acquisition. Measuring customer dependency is essential.

Ian

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Written by HeatherStone
4153 days ago

Hi Ian,

Point number two is an interesting one because so many small business owners are told early on and even today to focus on existing customers instead of always being in acquisition mode. This advice may be fine for big brands like Apple, who perhaps focus on fans more than, say, Microsoft does, but still have an immense fan base. Shift this to a smaller company that may have only a few big clients and obviously telling that business not to focus on acquiring new customers is bad advice.

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