BizSugar.com › Strategy › Are You Living in a Small Business Fantasy World?

I was listening to the news one day while driving and the phrase “real-world consequences” went by. It’s one of those kinds of words or phrases that sets off the cartoonist alarm in my head. I immediately started turning the words over and over.
What about real-world aftermaths? Would real-world causation be newsworthy? But it’s when I started mulling over non-real-world consequences that the idea of populating a conference room with imaginary beings happened.