Blue Ocean Strategy is one of those rare books that will last the test of time in the business world. Twenty, even thirty years from now the principles and insight the authors bring to light will remain relevant. No matter what market you currently find yourself in, Blue Ocean Strategy will force to you rethink conventional industry practices and they way you view the competition.
Book Review: Blue Ocean Strategy
Posted by jakeadams under StrategyFrom http://www.entreprenant.us 5066 days ago
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