BizSugar.com › Strategy › How Businesses Are Marketing Green Innovation

Take a quick look at the business world today, whether brick-and-mortar stores or online, and you will quickly see a wide divergence in the amount of energy being poured into sustainable business initiatives.

The business world is under pressure today to stay ahead of the ever-increasing number of social issues and trends. While the push toward sustainable technologies and products to save the environment is not new, it has never been more significant than it is today.