BizSugar.com › Strategy › Improve CTR and Ad Rank in 2014 by Implementing Review Extensions

Working in online Lead Generation, we all know that what Google says goes. Previous features rolled out in the Adwords platform have become mandatory (Enhanced Campaigns anyone?) and left advertisers scrambling to adjust their campaign structures. Well, one feature that Google has just added to Ad Extensions is Review Extensions.

While there is a variety of ad extensions that can be utilized in combination with each other, for the sake of this post, I will be exploring Review Extensions and how you can implement this new feature to improve campaign performance today.