Is There Such a Thing as a Lifestyle Software Business?

Posted by CFOWISE under Strategy
From http://www.cfowise.com 5488 days ago
Made Hot by: smallbiztrends on November 15, 2009 8:53 pm

Interesting question posed about the impracticality and impossibilty of a software business qualifying as a "lifestyle" business.

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Comments

Written by ShawnHessinger
5487 days ago

Ken,

An interesting scenario but I'm really not sure if there are any businesses that can really afford to be lifestyle businesses these days. What I mean is that the radical changes we are seeing not only in technology but in the entire market leave one to wonder if any one idea can truly stand the test of time these days. In marketing terms, guru Seth Godin might call these businesses ordinary brown cows. The trouble is that we live in a culture where "purple cows" seem to arise daily with an innovative new set of products and services. All lifestyle business may be a risk these days unless they can incorporate a twist that makes them memorable and their customers loyal.

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