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Reverse brainstorming: A better way to generate creative ideas

Posted by jorgebarba under Strategy
From http://www.game-changer.net 5032 days ago

Knowing how creativity works in the brain, a better way to generate creative ideas is reverse brainstorming

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Written by yoni67
5032 days ago

Jorgebarba,

I like the idea. It's kind of like the reverse-engineering they do. China recently unveiled their new Stealth fighter. Turns out they studied an American stealth that was shot down in Serbia in the 1990s and built it backwards!

Yoni

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