BizSugar.com › Strategy › #SproutChat: Snapchat Content Strategies

Whether you love Snapchat or are totally averse to it, there’s no doubt that the social network is here to stay. Since September 2011, Snapchat gained over 100 million users and (in aggregate) currently drives more than 8 billion video views per day. Snapchat may have a smaller audience, but the network’s number of video views is rapidly edging in on Facebook’s, solidifying the network as a major player in a crowded space.