Guest post is by Stuart Allcock, business consultant based in Ireland. This article is for US business looking to export for first time into European Union. If export planning wasn’t already part of your original business planning, then there are quite a few additional things to consider.
STARTING EXPORTING TO EUROPE – PLANNING IT OUT
Posted by 3keyscoach under StrategyFrom http://www.abilitysuccessgrowth.com 3875 days ago
Made Hot by: BizWise on April 17, 2014 2:43 pm
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3873 days ago
3875 days ago
I guess the first question on my and probably many other entrepreneurs' minds is how to decide whether exporting to Europe (or other places in the world, for that matter) is a good idea or not. With each new market place comes new and unknown opportunities and risks. Sure finding new customers is always a good thing. But how do you decide whether there are enough customers for you in that new market to make your efforts worthwhile.
3873 days ago
For some people, it is a matter of having some kind of connection to a particular country. For others, it is noticing market trends and having the "right" product or service. One of the first questions I ask the Irish companies I work with is about their market research. It may turn out that your particular market is saturated, too small to make it worth your while or absolutely a no-brainer. To learn more about exporting, you could check out export.gov and trade organizations in your state.
If you are interested, it's worth chatting with Martin Lindeskog (Lyceum) or connecting with my guest blogger, Stuart Allcock. Enjoy the process!
3875 days ago
The plus side is that you in America can have something that the European / Asian etc. market is looking forward to use.
I have some tips on resources you could use, if you want to export... ;)