BizSugar.com › Success Stories › GoldieBlox – Toys for Building a Child’s Future!

GoldieBlox was launched to encourage more girls to explore careers in engineering by providing them with fun toys. GoldieBlox and the Spinning Machine is designed to teach kids how to create a belt drive. While that may not seem like a particularly amusing task, GoldieBlox makes it fun by pairing the toy with a book about Goldie on an adventure. Children help Goldie on her journey by building the belt drive, creating the same thing that Goldie builds using their tool kit.