Starting with a quote from Ghandi, very little money and a desire to change the world, Summer Bowen built BTC Elements, a boutique fashion, gifts and accessories business providing a carefully selected collection of merchandise that incorporates both environmentally friendly production techniques and attention to social justice. When she had no money for advertising, Summer used guerrilla marketing, wrote a blog and spent hours marketing her product and getting the name of her business out. There is nothing new here that other entrepreneurs haven't also shared about how to bootstrap a business with little or no money. But Summer's story is inspirational because it began with a mission to make a difference.

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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!