Small business marketing case study – don’t shy away from the bad in your biz | Small business news; tips; networking | BizSugar

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Small business marketing case study – don’t shy away from the bad in your biz

Posted by Martina Iring under Success Stories
From http://martinairing.com 4877 days ago

When you are crafting the communications for your small business, it's very important to be clear and open with your customers, even if it means covering some negative aspects. Taking on the "bad" with integrity and transparency = marketing gold!

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