BizSugar.com › Success Stories › The Sauces Guru: My Follow-up Conversation with Larry Sombke

On June 20th I was fortunate enough to reconnect with Larry Sombke, founder and owner of Larry's Southwestern Sauces. In this follow-up conversation, Larry and I discuss how he has expanded his distribution through brokers and new channels, while also touching on how he has amplified his efforts to reach potential customers through new online channels.