BizSugar.com › Technology › 50 Percent of Mobile Users Don’t Search, One Estimate Says

If Google has an Achilles heel, it’s mobile search, but in reality it is also PC search. And a detailed analysis on why this is so was published by tech journalist Charles Arthur on his blog recently.
The data pretty much sums up the problems Google is facing and will face as mobile continues to grow, “Google’s growing problem: 50 percent of people do zero searches per day on mobile.”
Arthur uses Google’s own data to come up with these results. The first important data point is that the company now sees around 100 billion total searches each month, and mobile makes up half of it, or 50 billion. By taking that number and the amount of smartphones that can perform Google searches — 1.8 billion in a 30-day period — it comes out to 0.925 to 0.98 mobile searches per day over a 30-day period, or around 27.8 every month.