BizSugar.com › Technology › A Look at Google Chatbase: Analytics Corner - DMN

A review of Google's new analytics platform, Chatbase, for chatbot performance measurement.

More than ten years ago, the marketing world grew accustomed to Google Analytics, the measurement solution soon becoming as ubiquitous as websites. With chatbots growing in use among brands today, Google is looking for a second lightning strike with Chatbase, a cloud-based analytics platform that was in beta earlier this year.