BizSugar.com › Technology › Tips to spot a fake review on Amazon

Amazon uses AI (Artificial Intelligence) system and a team of investigators to block and remove inauthentic reviews 24 X 7 and it also works with social media sites to stop inauthentic reviews at their source itself. Moreover, Amazon pursues legal action to stop these kinds of offenders and try to constantly improve these systems, as per the Amazon Spokesperson. But still, fake reviews on this e-commerce platform for influencing Amazon and Google rankings as well as the consumers are on the rise.