BizSugar.com › Technology › Virtual and Augmented Reality: What Brands Need to Know [Infographic]

We have been eagerly awaiting virtual reality (VR) and augmented reality (AR) – FINALLY, today it’s accessible, affordable and a proven digital marketing tool. Still, the technology is no less intimidating or understood by most people (even by those considered savvy e-marketers). In [actual] reality: more than 50 percent of marketers say, they do not fully understand how the technologies apply to their brands/clients.