The world is crazy over a game app! What is Pokemon GO, and how it is already bigger than Snapchat, instagram, Twitter and Facebook?





Comments


Written by lyceum
3042 days ago

Ivan: Thanks for your input. I think am on the wavelength as you! ;) I am not into catching monsters and AR games, but it will be interesting to follow along and see what could come out of it.



Written by lyceum
3043 days ago

Ivan: Have you tested the app yet? I will wait until it will be available here in Scandinavia. I have heard that their privacy setting is pretty hard core... I like to use a location based service called Foursquare / Swarm. Pokémon Go could evolve into this kind of service for small business owners (e.g., shops, gyms, restaurants, etc.).



Written by ivanpw
3043 days ago

Martin,

It's not officially available in my country, but I can get it installed by updating my Google Wallet settings (I use an Android phone).

To be honest with you, I personally don't get it why it can be so viral - but then again, it's probably because I'm not a Pokemon fan. AR games have been around for some time, so it's nothing new to me.

I tend to consider it as a fad, but businesses should ride the wave. The ROI is spectacular, IMO.

I once used Foursquare regularly, but not anymore. I personally don't think Pokemon Go will evolve into a business tool, as it tries to stay true to its core - catching monsters :)

Just my 2 cents.



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