How do we know what constitutes a good advertisement? Who can make such a decision and how?

Advertising is usually set among the creative industries and as such it is situated among the arts. University courses in advertising are arts rather than science courses. This schism provides us with so Read More
Technology is great, when it can be understood properly. The problem is, few really get it. We hear the idiotic hyperbole of the digital revolution telling us that everything will change and robots will eat our mothers. But tech doesn’t work like that. The question we must keep asking ourselves is; Read More
Advertising is currently becoming one of the biggest nightmares for companies. However, with the traditional advertising methods getting increasingly expensive, companies are in desperate need of substitutes. Well, Google came to the rescue with the introduction of online advertising strategies suc Read More
Do you enjoy doing keyword research? Probably not. It is one of the more tedious steps with Google AdWords campaigns. Depending on how many people are involved, it can be a lengthy process if you have to get pre-approval from other departments and research the volume and competitiveness of keywords Read More
Advertising can be a little bit more difficult for a small business. Advertisers have to be more creative and follow different sets of advice. Read More
Placing Facebook ads with the intent to convert requires a unique approach, one that is much different than trying to get more Page likes or build brand awareness. Make sure you're not wasting ad dollars! Read More
Looking to spend money on advertising your local business? Already running ads? Check out these five must-know tips from paid search expert Jim Armstrong! Read More
Entrepreneurship is not just the province of the twenty-somethings. When it comes to creating new businesses, it's the "old dogs" who are leading the pack.
Read More
It’s official: popups are the most annoying ads on the web. In fact, 50 percent of respondents in a recent survey said they would not return to or recommend a web page using them. Read More
If you are wondering what adding mobile advertising to your budget would accomplish, here are four points you should keep in mind. Read More

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!