BizSugar.com › Upcoming News › Marketing › Global › Page 107

General Motors has taken its part in rebuilding the city of Detroit by adding two shifts and 2,500 jobs at GM's Detroit-Hamtramck assembly plant. Read More

The following explains the relative advantages and disadvantages of the advertising media most frequently used by small businesses.
Read More

Even if your products and services are excellent, you will not succeed in achieving sales unless you effectively communicate their advantages over those of the competition. Read More

The more exposure you get to different situations, problems, scenarios and cultures the more enhanced and creative your ability to solve problems will be. Bicultural individuals scored higher than monoculturals on the different tests carried out which, as the professors put it, is good for companie Read More

Global integration - an urban myth? Pankaj Ghemawat, one of the leading scholars in the area of International Strategy, has done some interesting work on the realities of globalization. Read More

Press Releases have two distinct advantages over space ads and classifieds. The first is price: They cost nothing to insert into a newspaper or magazine. The second is readership. Read More

When a business makes the decision to use mobile phone advertising they will be making the decision to use one of the most versatile methods of advertising that has ever been developed. Read More

It typically takes at least three to five pieces of direct mail advertising before you get a response, and sometimes a lot more! To improve your response rate, you should be using a highly targeted direct mail advertising list. Read More

As you're putting together your marketing plan, here are the main types of advertising that you may want to use: Read More