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Over the past long Victoria Day weekend, there’s a new development in SEO offering firms that just may affect us canucks too! The Gannett Media chain with over $6 billion in revenue, has apparently begun offering up pilot SEO services to SMBs in the Phoenix, AZ community! Read more about same here….

Gannett are the folks who own many major dailys in various US cities along with radio and tv stations too — not to mention their USAToday paper, they will attempt to provide SEO services to various advertisers and other small/medium enterprise businesses in an attempt to become a one stop marketing shop in that pilot community. Read More
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At SEER, many of our clients already had a Google AdWords Account they were running internally or one that was managed by a different agency when they come to us. Having inherited and analyzed many of our clients past accounts, below are the top 10 most common mistakes I see being made by both individuals and agencies alike Read More
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I've really been enjoying a television reality TV programme that has been featured here on Channel 4 recently: Three in a Bed.  They take three small B&B owners and have them critique each other. The results are startling yet in a way not all that surprising Read More
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If you run a business blog, here is a big question for you: Are you truly adding value to your readers? Here are some tips to offer you from my own experience Read More
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Lately I’ve been working with clients on automating their marketing tasks, specifically their emails. The more I work in this channel, the more I realize how wide-open a frontier - with a huge upside - it is for cross-channel merchants Read More
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When advertising on search engines (yes, there are more choices than Google) you’ll be buying advertising space on a “pay-for-performance” basis. This means you only pay if someone clicks on your ad when it shows up in search results you care about. Pay per click. Sounds pretty good right Read More
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Most SEO advice focuses on making your site look good to Google, but you also need to make sure it looks good to your potential visitors. This post explains the three steps you can take to increase the chances that someone will click through to your site from search engine results pages Read More
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Did you know that for every $1 you spend on an email Newsletter that you will receive $43.52 in return? There are numerous benefits to producing an email newsletter, here are 9 reasons Read More
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Whether or not you manage your paid search campaign internally or through an ad agency, one of the hottest topics for debate is what approach should be taken in regards to brand keywords. One of the most common questions from marketers is, “Why would I want to pay for traffic from brand keywords when I rank high organically for these terms?”. In order to help answer this question, below are four reasons to include brand and trademark keywords in your paid search campaign Read More
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Many small businesses either ignore SEO completely, or can't afford a search engine optimization company to work on their website. Here are 3 easy and free ways small businesses can start optimizing their own websit Read More
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