Regenerect commented on the following stories on BizSugar
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“Rachel: Great to hear! Thanks for your kind words! :)
All the Best,
Martin...”
“Thank you, Martin. That's a fantastic motto... and I couldn't agree more!...”
“Lisa: Good to hear! Thanks for your response....”
“For sure, I know I did years ago when I was working for others....”
“Lisa: I wonder if they potential employee is doing a background check on...”
It’s (Still) Not About the Tools
"Well...#1 they're glossy. B. Tools solve problems if you actually have a problem. iii. The bigger problem is thinking critically about what problem the tool is solving. If the only problems being solved are that of the software publisher, then it's not a tool that the would-be marketer should avoid. Example: There's a dude selling...errr...not sure if he still is - this was a few years ago...anyway...selling software that comments on blogs, (this was about 6 months after Wordpress installed default nofollow). That's fine, except he positioned the software as an SEO solution for powerful Google domination. Well...not so much. If he had positioned it as an easy way to find and comment on interesting posts then...yay, much success. But, no...he sold it as an SEO tool. It's glossy but so is his new Range Rover that he sits in during Friday traffic. G.D. I'm snarky! Look at me go!"