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If you're about to hire a PR firm, you want to do your research. Know when to hire a PR firm, questions to ask, and what public relations can really do for your business.

To make your partnership with your (almost) new public relations firm, outline a clear plan of attack for these 4 criteria.
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This week, I'm at Hubspot's Inbound Marketing Conference in Boston and am loving every second of it!

Read on to discover Seth Godin's tips and tricks for navigating the world of marketing that he shared at Inbound 2013! Read More

In the world of retail, the print catalog has always been a standby. But, they're expensive and sent to a broad list of people, who throw it in the trash.

Enter the new digital, social catalog of 2013. Read on to discover how you can create your own innovative, green catalog.


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Creating your own content is one of the best ways to connect with your audience, increase engagement, and improve SEO.

Read on to discover 5 ways to improve your content marketing in less than 10 minutes.
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93% of our communication is nonverbal, and it actually matters very little what you say, but how you say it.

Integrate these 6 easy, quick, and most importantly, influential body language tricks to appear more confident, in control, and trustworthy.
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While logos are certainly an important aspect of creating brand recognition, what happens when people already recognize your brand?

Below are our tips for creating a stellar logo to last for the long haul--and tips to go beyond it once your brand has national awareness.
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Reddit is one of the most powerful websites and social communities on the internet.

Last month alone, there were over 55 million unique visitors. Pretty impressive.

Discover the power of Reddit for your garden business--and the best practices for marketing on the platform.
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Once you feel like you really, truly understand public relations, it's time begin searching for the right firm.

Just searching "public relations firms" in Google is not going to cut it.

To find the public relations firm that is just the right fit, be sure to examine the following criteria.
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While Pinterest, Twitter, Facebook, and the like all fall under the umbrella of social media, using each platform requires an individualized set of tricks and tips.

Below, we're dishing on proven tips for creating alluring, yet highly effective posts on each social media platform. Read More

Facebook Hashtags are already declared dead.

But, we disagree. Instead, marketers and companies simply have not been using the #hashtag feature to its fullest advantage... yet.

Read our effective tips and tricks to keep the #Facebook hashtag alive and well on your Facebook business page.
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