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Advanced technology has led the development of a new breed of marketers, those who are perpetually connected with their target market and constantly update their customers about new products and services through 140-character announcements. Read More

Social media marketing is perhaps one of the most powerful marketing tools developed for a company, aside from telemarketing. But to make sure that it works, it needs to be measured. Read More

Bill Gates, Mark Zuckerberg and Steve Jobs are not only identified as successful entrepreneurs but also as college dropouts. They are but two dropouts that have succeed in business. The question now is, Do College Dropouts Turn Out to be More Successful Entrepreneurs? Read More

Is there really a benefit from loosening up control over your telemarketing team? Considering how challenging the world of lead generation can be, you will want to find a viable solution to getting good B2B leads. Read More

Social responsibility is recently getting worldwide notice as an important component of corporate leadership. A frequent target of social responsibility issues are telemarketing companies who fail to adhere to specified telemarketing laws. Affiliating with a BPO company with a questionable reputati Read More

Social media has been making a wave in the marketing world. Businesses worldwide invest a lot in social media. Does dominate all countries? Read More

Lead generation service providers, especially those in the b2b industry, work with various clients all the time. Agile marketing is a strategy adapted from software development that lets marketing teams break down gargantuan annual marketing goals. It effectively takes the pressure off of the big p Read More

Multi-tasking is said to be the best way to boost productivity. Still, there are those who believe doing one thing at a time will give better results. Read on to learn more about it. Read More

Getting to your target market is one of the most important tasks that any marketer would be able to do. There are a lot of challenges in doing this, considering the changing desires of customers and the number of competitors that are now entering the business game. Read More

Telemarketing is job that can shake the confidence of even the most experienced and the best people. What is important is how to stay in the game and work properly. Read More