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Small and new businesses have a major disadvantage – they have a lot of catching up to do with established businesses in the industry. Therefore, every step taken by them should be based on logic and a clear understanding of the industry they function in. Read this blog to know the mistakes usually Read More

Businesses should keep gender-specific preferences in mind while going for giveaways. This infographic obtained from ASI Central impressions study 2016, illustrates popularity of promotional items based on gender . Take a look and let us know what you think! Read More

It’s important that consumers consider the marketing might of promotional products for their next marketing campaign. Read the article to become well-informed and prepared to choose the right marketing channel. Read More

Most office-goers spend several hours a week creating and answering emails. It has become a routine part of their lives! Unfortunately, a majority of email users do not have the necessary etiquette to satisfactorily get their message across to recipients. The purpose of this article is to help peop Read More

Summer presents the perfect opportunity to get some quality branding outdoors. There are a lot of small businesses that launch their marketing campaigns during the summer. The pleasant weather ensures that people are in high spirits and more receptive towards branding campaigns. Here are some busin Read More

Earth day is falling on April 22; we all have a role in making this planet a better place to live! We should give priority to the concept ‘Reduce, Reuse, and Recycle’. With recycling, every person can contribute towards a better world.

Earth Day provides an excellent opportunity for businesses t Read More

Do you want to run a memorable marketing campaign on a shoestring budget? Then these giveaways under $1 are just the right products for you! These promotional items under $1 are high on value and will definitely be used by your recipients. Read More

Promo Direct, a leading promotional products company in the USA, has extended its donation program to two non-profit organizations – Operation Gratitude and Brighter Dawns. Read More

There are several tradeshows in April that generate marketing opportunities for businesses. Check out here. Read More

Every business needs an efficient and foolproof business strategy. Expending effort to create the right business strategy is a must, irrespective of whether you represent a large or small business. Read More