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If you are involved in marketing practices, you must be aware of Google Analytics. It is a tool that is used by marketers to measure their marketing efforts. However, there’s more to it. Besides helping you monitor the traffic on your website, it can also be used to boost the organic traffic on a w Read More

SEO or search engine optimization can increase both the quality and quantity of website traffic. However, this process entails more than just keyword usage; it’s also about getting a clear understanding of the practice, knowing the best tools to use. Read More

Are you unhappy and unsatisfied with the amount of traffic your blog is getting? Do you want to know how to increase the number of visits your blog gets? Do you want to find out the specific steps to drive traffic to your blog posts? Read More

The IT department should have been on the lookout for the latest trends in mobile enterprise technology. Mobile devices have become smarter, bigger and faster. And organizations have continued to embrace and integrate these technologies. Read More

In the last 20 years, Google has gone from the usual Internet search engine to the giant of the IT industry. Now, this search engine is focused on artificial intelligence. It is aimed at expanding the scope of its products, and services. Google uses Artificial Intelligence to improve its algorithms Read More

Today, it is hard to imagine a business on the digital platform that does not use cloud computing. Even though the technology is quite complex for a layman, it’s a service that allows the user to store and share data (such as application, files, etc.) to remote locations. Read More

One of the most powerful and easiest ways to expose your story to the public is by reaching the media. However, it isn’t easy to gain publicity since reporters are receiving a hundred of pitches daily. Read More

According to statistics, 63% of teens use Instagram on a daily basis. Hence, you can easily guess who the Instagram masters are. As a marketer, you must learn about the tricks you need to use to make your Instagram marketing campaign work. Read More

By social media presence, it does not mean you keep posting on various social media networks. Posting random articles will not help your brand. For improving social signal, a proper strategy is required. Read More

Social media has become a great platform to connect with your existing as well as potential customers. The greatest buzz in the social media field for digital marketers today is Pinterest. Because of its increasing popularity among the social media users, Pinterest has become every brand’s new adve Read More