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How content strategists build a structure for website content and undertake the audience research to understand whom they are going to speak with, how they like to be addressed, how to engage them, how to "speak their language" for our purposes and how to get them to connect with the brand for long Read More

Gone are the days when a search query simply involved a string of words. Today's queries include all sorts of implicit data — location, device, etc. — that add to the search engines' understanding of what searchers really wanted to find. That fact has some very real implications for the way we thin Read More

Mankind is at an unusual point in its history where we are only limited by what our imaginations can conceive rather than what is possible through technology. Up until recently, the imagination of man stretched far beyond what technology could achieve. Now we are in the situation where what technol Read More

This post is written to let you know what my goals are, and how I will try to achieve them with my name based domain and why you should also think about buying your own domain. Read More

Everybody markets their businesses through various mediums and, after careful research, in order to reach their goals. Marketers start with Web optimization, Google ads (pay-per-click), sponsor ads, Facebook ads, etc., depending on their needs and budgets. But how effective is advertising through F Read More

"Today is the special edition of my blog posts. In this post, I’m revealing, how I write a blog post from start to end!" Read More

SEO is a challenging task where the surprises/wonders/guesses don’t help any business. It requires comprehensive research and targeted strategy with regard to the business goals and budget that will return significant results/ROI (Return on Investment)... Read More

Research based, complete and to-the-point text can be a good Email outreach but the bad email address, formatting, bad English, wrong name and subject can turn good outreach to bad. Read More

Sharing my experience of using that software!

In my previous company, we used an Open Source platform that actually propped up the team collaboration and got a better outcome than expected, just in a few weeks after its implementation. Read More

Usability testing helps bring together the website structure and makes it user friendly. It is a method used to improve the web layout, to make it easy-to-use and easy-to-understand ... Read More