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Infographics are not a new concept, but you can add a new twist to them to enliven your brand.

As we move into a new year, it's important to look at the current trends in online marketing and branding to see what's working and what's not. While many brands and businesses continue to focus their Read More

So, you want to be a digital marketer, huh? That’s great! You’re going to be an ace in no time. What’s more, 2017 is the perfect year to start.

Digital marketing, as an industry, has seen significant periods of growth over the last few years and it has been projected that the market will reach $ Read More

These days many are starting their own blogs but sad to say, a majority of them fail miserably in the initial stage itself. There are various reasons for this failure, but in this post, Erik is giving three vital clues, ingredients or steps to have a successful blog.

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Blog comments can play a vital role in our blogging journey. A ton of material has been written on this subject by many expert authors on the pages of the internet. But still, different experiences of bloggers are pouring in on the spaces of the internet! I too have published few such notes on t Read More

Want to be great at search engine optimization? Columnist John Lincoln believes that this requires more than just deep SEO knowledge -- it's about building good habits, too.

If you want to be a successful SEO, it’s a great idea to imitate your peers who are ranking sites and making their client Read More

In this episode of Marketing Nerds, Caitlin Rulien sits down with Jim Dicso of SundaySky to talk about content personalization, and what makes it cool versus what makes it creepy. Jim also shared how to do content personalization right, which platforms to use, and what tactics brands should avoid. Read More

The internet has drastically changed how consumers behave and how businesses market their products and services. Traditional marketing models still apply, but marketers now need a whole new set of skills, as well as up to date knowledge of digital media to create their digital marketing strategies. Read More