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Wish you could make powerful connections, create differentiation, and establish credibility? You can! But it will take some work, flexibility, and a commitment to consistency. Here's how to get started: Read More

Whether it’s an ill-timed post, poorly thought out joke, or a badly planned marketing campaign, a social media crisis can strike anytime and anywhere. Do you know how you’ll recover when a social media disaster hits your business? In this episode of the Brand Authority Podcast, I tackle this topic. Read More

Want to disaster-proof your business? You need to nail your branding. In this blog post (and podcast episode) I share the biggest branding mistakes business make and how to fix them. Read More

While it may take time to create the perfect social media strategy, it’s important to nail it down sooner than later. Here's how: Read More

In order to attract new customers, you need to stand out and be able to earn attention in a short amount of time. In this post (and podcast) I share 5 ways to do that. Read More

Want to improve your writing, but not sure where to start? Here are nine tips from pros that’ll help you become a better writer in no time.
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Do you struggle with gaining traction on social media for your business?

I’m excited to announce that today – those days are over! I’ve officially launched my new online course, “The Smart Guide to Marketing Your Business on Social Media.” Here's an inside look! Read More

Getting started on social media doesn’t have to be hard… especially when you learn from the best. In this interview, I asked Katie Lance to sit down with me to discuss social media, growing a business, and the key to success. Read More

Everywhere you look, from Facebook, to Twitter, Instagram, and Linkedin, video has inundated our social feeds. That's why I'm so excited to share a new tool designed to make your video marketing easy and FUN! Read More

Turning social media followers into customers isn't as easy as you think. To do it, you need to ditch these four conversion killers. Read More