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Instagram can be an important tool for social media marketing, but it's hard to drive returns with the network alone. Read More

ContentLEAD reported that small to mid-sized businesses still focus a lot of their attention on creating content for email marketing campaigns. An iContact study discovered that SMBs dedicate 15 percent of their digital marketing budgets toward email content. Businesses only put 8 percent of their Read More

Facebook marketing helps small businesses amplify their social media content online, grabbing the attention of new and existing customers. While organic content discovery drives results for many organizations, paid advertising via Facebook cannot go overlooked. ContentLEAD recently reported on a cu Read More

Do you know when to or when not to use video content on your blog? I think written content still drives the most SEO traffic, but I cannot deny the value of creative video marketing. Read More

Small businesses might wonder how to build social followers on today’s most influential networks. Websites like Facebook, Twitter, LinkedIn, Pinterest and Google+ provide companies with easy access to their customers, allowing them to amplify the reach of their website content and social-driven str Read More

We all set goals for self-improvement (how many New Year’s resolutions have you set in your lifetime?), but day-to-day busy-ness often gets in the way of making resolutions reality. However, SMBs must proactively fend off procrastination when it comes to their websites – and spring cleaning is the Read More

Want to improve the SEO value of your website this spring? Follow these tips to a faster, cleaner web experience. Read More

​SMBs can turn their Facebook cover photos into CTAs, improving their social media marketing strategies. Read More

Facebook ads can have a big impact for small businesses with niche audiences.

Trying to decide whether this is worth your investment? Based on my extensive experiences working on paid Facebook content, I’ve got some Facebook Ads best practices and examples from one of our clients that can help y Read More

​A new report shows that companies can reach customers successfully via email content.

The Q4 2012 North American Email Trends and Benchmarks report shows that content for lead generation purposes has an impact when businesses take advantage of smart marketing features. For example, triggered me Read More