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A picture is thousand times more powerful than words and this is reason that professionals can do wonders with infographics. Infographics means an image or graphic that is created with the sole motif of delivering the information in a visually appealing and easily understandable way. Read More

A good business plan begins with an effective marketing strategy and with the rise of social networking sites there has never been a better time to get people talking about your brand. Read More

In the current technological age it’s important to stay up to date with all the trending sites, blogs and relevant information. Just like yesterday’s paper won’t tell you about today’s news; if your online presence and profile is out of date it will be overlooked. Read More

Success in search engine optimization is never determined by how high the traffic or ranking of the site in a search engine as many webmasters may perceive or presume it is. It goes beyond how the site performs because the real measure of success is when the prospects of the business have been succ Read More

Mobile apps play a very important role today in the marketing field. The marketing strategies advanced their way to enormous growth through the use of mobile apps. Read More

Oddly enough, one of the factors that helps you to become an authority is trust and usability. People have to feel confident in what you say, and must be able to find what they are looking for–without any confusion Read More

The issue of online marketing is one that has rapidly evolved over the recent past. Today, there are many tools that you can use to market your goods and services online, this means that almost all tastes are covered as far as web marketing needs are concerned. Read More

As a small business owner, social media often slips by the wayside. You likely have dozens of projects to attend to and setting up and managing a company Facebook page or Twitter account feels like an unnecessary timewaster. Read More

Simply put, the problem is that most businesses will have a swarming marketing department, that boast a wealth of qualifications in more traditional marketing practices. To the person with a degree in marketing who specialises in print advertising and using billboards.... Read More

Public relations, as defined by two famous journalists in the early 1900s – American Ivy Ledbetter Lee and Austrian-American Edward Louis Bernays— is a management factor which disseminates positive information, mostly involving strategic moves to establish a mutual beneficial relationship between a Read More