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Contrary to popular belief, guest blogging is not entirely dead. In fact, it is thriving better these days. And there are some very good reasons why. It continues to be a vital and beneficial part of digital marketing. Read More

Microlearning has its own pros and cons. The pros outweigh the cons significantly. It encourages short-term learning and helps students to remember things. Read More

New content marketing trends for 2015 are anticipated to arrive. They are expected to help make content marketing an even more impactful activity in taking your business forward in great strides. Read More

Starting a new business isn’t an easy thing. And it’s even more difficult to make people know about your offerings. So, when you set up a business, marketing is a must. You need to think about different ways to reach out to people. Marketing for startups is a completely different thing. Read More

Driven by the criticism of its anti-piracy policies, Google has introduced a new update to its algorithm. Google Pirate Update is set to penalize websites that are engaging in copyright infringements. This is already resulting in reduction in traffic for torrent websites with pirated content, while Read More

If a content needs to flourish fully and survive in the world of digital marketing, then it is necessary to introduce adaptive content in content marketing. Read More

After more than a year’s hiatus, Google has brought about Penguin Update 3.0. It is still ambiguous what kind of impact it will have on the websites. Companies need to remain abreast about the changes and undertake necessary steps to steer clear of the negative impacts. Read More

In the busy world of content marketing, you need immediate result from your content marketing strategies. But if you are going to follow the rules and age old traditions, then getting quick result is very unlikely. To make it work, fuse growth hacking ideas into your content marketing strategies an Read More

To run a business, an entrepreneur needs to understand few basic things about SEO. SEO is changing constantly and is not free. Content marketing is gaining Read More

Hashtags are everywhere- on social media campaigns, posts, and advertisements-online or off-line. Marketers seem to embrace every possible tactics that will benefit them. Hashtags enable marketers to drive customer engagement, increase brand awareness, and encourage participation.

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