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Web copy is intended to create the same results, but must jump through many additional hoops to get there. Web copy must attract search engines, while still maintaining overall readability, and this is not always an easy task. Read More

Rich snippets can boost your site's performance dramatically in two major fashions, by increasing visibility to the search engines, improving CTR (click through rate) and building greater profitability.

They do this on two closely related fronts. Search Engine Results Pages First, by implementi Read More

This article discusses many of the benefits of implementing rich snippets, both from the standpoint of the search engines and the users. SEO experts experienced in RDFa, microformats and microdata recognize the value of utilizing rich snippets. They know how search engines work and the markup langu Read More

Internet users know how risky it is to publish work on the web. Some similarities in online work are inevitable.
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Local search engine optimisation is crucial for online entrepreneurs. This ensures local consumers will find your site and your business. Whether your business is online or not, do not neglect local business. Read More

This article outlines the benefits of combining RDFa rich snippets with an ecommerce solutions website, and some of the considerations of doing so. Read More

When you are looking at the different Ecommerce solutions that are available, they might seem a bit complicated and overwhelming. Read More

Ecommerce solutions are best when kept simple and straightforward. However, it’s also important to convey as much information as possible, in order to promote the offering to the customer. RDFa rich snippets are the answer to that challenge. Read More

Article spinning has become increasingly prevalent over the last couple of years. Bad enough that it has existed for quite some time! Read More

This article provides some important considerations to guide the reader through the process of selecting a website marketing services provider. Read More