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These days, social media marketers are increasingly focused on how they can improve the effectiveness of the customer's journey - especially on Facebook, which now has over 329 million daily active users and 1.32 billion monthly active users on mobile.

To help them out, Exacttarget analyzed more Read More

Do ads on social media sites (like Facebook, Twitter and YouTube) really work?

To investigate this, aolplatforms analyzed hundreds of millions of consumer interactions and the summarized result are in this infographic. Read More

What do the higher-ranking sites in the top positions in Google have in common and what differentiates them from those ranking behind?

To investigate this question the folks at searchmetrics have analyzed the search results for 10,000 keywords according to the existence and extent of certain pro Read More

This infographic from Invesp takes a closer look at the numbers behind online advertising, from who's doing the clicking to what industries are most clickable. Read More

Dan Zarrella (a social media scientist) gathered a dataset of 1.5 million Instagram photos from over half a million different users. And analyzed the images including their tags, captions as well as the actual visual content of the photographs to identify the characteristics that make images work ( Read More

Want more traffic and more sales for your online store? Of course you do. That's why referralcandy and shopify put together 14 actionable marketing tactics – with the tools to implement each of them – for you to put into action today. Read More

This infographic from Brafton shows the content lifecycle and explores how content marketers can reuse the work that goes into one resource to fuel a results-driven content strategy. Read More

Choosing the right platform is the first step to running a successful social media marketing campaign; here's an infographic from quicksprout that visualizes what social networks you should be using for your business. Read More

This infographic from oracle takes a closer look at what character traits you need as a community manager to stay at the top of your game in 2014 and beyond. Read More

Facebook has become an essential online marketing channel for today's businesses, but there's more to success than crafting catchy posts.
Here's an infographic from rapidadvance that sheds some light on how to get the most out of the premier social media channel by launching an effective Facebook Read More