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Social media is used by everyone these days, and the entrepreneurs of today are starting their businesses in a culture of intense social media activity. Whichever social media platform you choose to use, you’ll find that the one thing that they all have in common is the hashtag. The hashtag, a ubiq Read More

Now that mobile searches have surpassed desktop ones, digital professionals and SEO specialists need to re-evaluate their online strategy and analysis. What changed? Where are we heading? How does mobile search differ than traditional, desktop search? Read More

Small business owners often find themselves trying to advertise on a small budget. And whilst SEO is often portrayed as the best form of marketing in the long term, PPC can drastically help to improve a brand’s presence in a very short space of time. If you are a small business owner working to a Read More

Connecting with your social media followers is something that is really important because this is what actually brings in more followers on the long run. If you cannot establish a connection with the follower, you can be sure that the results you will get will not be as great. Read More

Search engine optimisation is a key tool to ensure that websites and webpages rank higher in the search engines like Google, Yahoo and Bing. Staying current with the ever-changing developments in SEO trends can be a time-consuming challenge in itself. Here we’ll take a look at the things you can d Read More