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Attracting an audience on YouTube is about more than viral videos. YouTube is, after all, a social network. As such, any YouTube distribution strategy must be backed up by a solid infrastructure of connections and sharing. Read More

A short screencast to highlight some easy ways to get more views on YouTube by utilizing the Like, Add This and Share buttons as well as YouTube's often overlooked Playlist functionality. Read More

WordPress is an easy-to-use platform that allows small business owners to take control of their website. Free plugins can help take a WordPress site up a few notches in terms of user experience, social media integration and communication functionality. Read More

A Texas movie theater has taken a potentially negative situation and used it to highlight its strict policies on cell phone usage in a hilarious YouTube video. Read More

Videos can aid the online marketing efforts of organizations big and small. Use these tips to boost production values without breaking the budget. Read More

The negative buzz surrounding LinkedIn's recent IPO shouldn't scare small business owners away from utilizing social media. There is a difference between a social media bubble and the actual communication tools that social media websites provide. Read More

A case study and step-by-step guide to help you navigate the confusing world of monetizing online video. Read More

When starting out with social media, it is important to stay consistent. Consistent updates will bring people back to your blog, Facebook Page or Twitter accounts. The best way to stay consistent is to start with a level of interaction that will fit into your busy schedule for weeks and months to c Read More

The final installment of my review of Register.com's Facebook Page creation service. This time, I've got examples straight from Register's customer service department. Do you think the service is worth it? Read More

More information on Register.com's Facebook Page creation service, including cost and benefits. How much would you pay to have someone created a Facebook Page for your small business? Read More