In my previous article, I wrote that public relations may be better positioned than advertising to weather the current storm of major newspapers in financial trouble some of which are going completely digital.
An interesting survey was released recently, which not only seems to support this point, but provides an interesting perspective into t
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Survey shows Internet users prefer PR to ads - Public-Relations - Michael Kleiner
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From http://www.evancarmichael.com 5595 days ago
Newspaper problems doesn't limit value of public relations
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From http://www.evancarmichael.com 5597 days ago
While the closing, altering and economic struggles of newspapers is an ominous sign for the media, it puts public relations in a difficult situation. To whom do we pitch? In this article, veteran PR professional Michael Kleiner opines that this doesn't have to be the case and there is still value in and need for public relations. We must harness
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