In marketing terms, value is the intersection of need vs solution. Creating incremental value is one way of driving business.
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Create Incremental Value, Drive Business
Posted by EpitomeMedia under Social MediaFrom http://epitomemedia.com.au 5002 days ago
Don’t Make It Hard To Connect
Posted by EpitomeMedia under Social MediaFrom http://epitomemedia.com.au 5021 days ago
If you're going to include social links in your offline media, make sure that you give the physical address or username as well. If you want people to connect with your brand, you need to make it easy for people.
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Where Do You Find Valuable Content to Share?
Posted by EpitomeMedia under Social MediaFrom http://epitomemedia.com.au 5022 days ago
In my recent post on the value of connections, I spoke about providing your audience with content that makes your connection with them worth their time. But where does that content come from?
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What Value Do You Place on Connections?
Posted by EpitomeMedia under Social MediaFrom http://epitomemedia.com.au 5022 days ago
An examination of the value of a social connection and what businesses place on them, and conversely, how businesses need to be providing value back
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